This is good news, folks. An executive at Warner Music is admitting that it was wrong for his industry to litigate against its’ customers and that they moved too slowly in response to customers’ demand for content on-the-go and on-demand.
Here is a clip:
“We used to fool ourselves,’ he said. “We used to think our content was perfect just exactly as it was. We expected our business would remain blissfully unaffected even as the world of interactivity, constant connection and file sharingwas exploding. And of course we were wrong. How were we wrong? By standing still or moving at a glacial pace, we inadvertently went to war with consumers by denying them what they wanted and could otherwise find and as a result of course, consumers won.”
Here is the link:
http://www.pcpro.co.uk/macuser/news/138990/music-boss-we-were-wrong-to-go-to-war-with-consumers.html
yay. let us hope more execs “get a clue”….
justin